How much does a lobster cost? Hot Topics and Price Analysis on the Internet in the past 10 Days
Recently, "How much does a lobster cost" has become a popular search keyword for social media and e-commerce platforms. With the arrival of the peak summer consumption season, lobster, as a representative of high-end seafood, has sparked widespread discussion on its price fluctuations and purchasing skills. This article integrates hot data on the entire network for the past 10 days to bring you the latest market analysis.
1. Comparison of lobster prices in major cities across the country (fresh products)
| City | Specifications (g/only) | Price range (yuan/only) | Year-on-year changes |
|---|---|---|---|
| Beijing | 500-600 | 120-150 | ↑8% |
| Shanghai | 450-550 | 110-140 | ↑12% |
| Guangzhou | 400-500 | 90-120 | ↓5% |
| Chengdu | 350-450 | 80-110 | →Align |
2. E-commerce platform promotion data (June 1-10)
| platform | Lowest price (yuan/only) | Maximum sales volume (single) | User review keywords |
|---|---|---|---|
| JD Fresh | 68.9 (300g) | 5200+ | Fresh, fast delivery |
| Hema Fresh | 79.9 (350g) | 3800+ | Lively and cost-effective |
| Pinduoduo | 59.9 (250g) | 8900+ | Affordable price, different sizes |
3. Analysis of recent hot topics
1."Crayfish vs. Lobster": Social media has sparked discussions about two ways of cooking lobsters, with Douyin related topics viewed 230 million times, among which "family lobster banquet" is the most popular.
2.Price fluctuations in imported lobsters: Canadian lobsters have risen by 18% due to the reduction in flights, making them a hot topic for food bloggers. The topic #I can’t afford to eat imported lobster# has read more than 50 million.
3.New trends in pre-made dishes: The sales of instant-hot lobster dishes increased by 200% year-on-year, and the monthly sales of a certain brand of garlic lobster single product exceeded 100,000, reflecting changes in consumption habits.
4. Purchase suggestions
1.Seasonal selection: June-August is the season when lobster meat is the fullest. Although the price has increased slightly, the cost-effectiveness is still higher than that in autumn and winter.
2.Specification reference: It is recommended to choose a specification of 400-500g/piece for family dinners. You can choose individuals with more than 600g for banquets. Pay attention to freshness detection (shrimp tail curvature).
3.Channel comparison: The freshness of physical stores is guaranteed but the price is high. E-commerce platforms recommend choosing merchants that provide "dead crab compensation" services. Recently, community group buying has seen a large number of discount packages of 199 yuan/3.
5. Future price forecast
| Time node | Expected price trends | Factors |
|---|---|---|
| Mid-June | A slight increase of 5-8% | Demand increases on Dragon Boat Festival |
| Early July | Stabilize | Fishing volume reaches peak |
| Late August | Significantly decreased | Peak season ends + school season |
Industry insiders pointed out that the overall market price of lobsters this year has risen by about 10% compared with last year, mainly affected by the increase in breeding costs and the increase in logistics costs. It is recommended that consumers pay attention to the "618" promotional activities on major platforms. Some merchants have released coupons for a discount of 299 or more in advance and can stock up appropriately.
The data statistics cycle is from June 1 to 10, 2023. Price information is collected from 30 mainstream sales channels. The hot topic data comes from social platforms such as Weibo, Douyin, and Xiaohongshu. Consumers can make purchasing decisions based on their own needs and market conditions.
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